Conversion is won or lost in a second
Internet users expect website to load in 3 seconds or less… if this expectation is not met,
- 60% of online consumers will abandon your website;
- 80% of them will not return;
- and 50% will tell others about their negative experience.
Research shows that faster websites lead to longer site on time and more conversion. Every second of delay can be expressed in a monetary value. Does it take too long? Your visitors will be one click away from your competitor.
If you are curious about how your website performs, and how much revenue you can spare your competitors: take the free performance test!